Our story

We made Novara because sunglasses shouldn't cost $400.

Premium polarised lenses. UV400 protection. Frames that actually last. These have been the baseline for quality eyewear for decades – so why were we paying designer prices just to get them?

Novara started with a straightforward idea: make well-designed, properly protective sunglasses that Australians can actually afford – and be proud to wear.

Every frame we sell is polarised and UV400 rated – meaning real protection against the Australian sun, not just a tint that looks good on the shelf. We get every pair optometrist approved before they reach you.

We're a small Australian brand. No celebrity endorsements, no inflated markups. Just well-made eyewear at a fair price, shipped free to your door.